According to market research firm Frank N. Magid Associates released a latest research report, after several years of explosive expansion, the U.S. social gaming subscriber growth now slowing.The study found not only in slowing subscriber growth of the social game, the game industry, the largest user groups the number of people playing social games is also reduced, and the average time for gamers to play games less.Frank, N. Magid Associates found that 38% of social network users now play social games last year the proportion of users was 36%. However, the largest user groups in the social gamers - 12-44 years old women, the proportion of weekly player game only 47%, while this figure was 54% in 2011. Between the ages of 12 to 17 users, 43%, 54% in 2011 declined 36%, 25 to 44 years the proportion of users of these two age the proportion of users in 2011 were 54% and 40%.However, a substantial increase in the older games. Compared with 2011, aged 45 to 54 game the number of users grew by 15% 9% 55 to 64-year-old gaming subscriber growth, while 45 to 54 years and women aged 55 to 64 users, respectively, an increase of 9% and 10%.The study found that average each social network game players in the game in 2012, spending $ 51, last year the cost is $ 78. 34% of gamers that will be reduced next year to spend on the game, 22% of players will increase the overhead of the game.Not all social gaming companies are affected. Zynga quarter earnings report last month said its revenue rose 33 percent to $ 321 million, including $ 292.8 million directly from the game, the remaining comes from advertising sales.Zynga monthly number of active users increased by 125 percent to 292 million, of which the greatest contribution to the game \"I guess you draw (Draw, Something) and the annals of\" hidden \"(Hidden Chronicles). After two months of on-line Zynga.com active users, up from 17 million to 38 million. However, the current monthly active users on the Facebook Web site fell to 265 million.
According to foreign media reports, said Peter Moore, Chief Operating Officer of electronic arts, the company plans to launch in the 2012 fiscal first quarter ended June 30, a big new social networking game. Moore was made the above remarks at a Conference in the near future, but he declined to give the specific name of the game.
Widely speculated that the company is developing the Facebook version of the virtual city. FB Electronic Arts has been in the social gaming space taste better than fruit, the company released in 2011 virtual community on Facebook Facebook\'s second, second only to the urban villas of Zynga.
2011 social gaming revenues of us $ 1.2 billion, and the company\'s total revenue for the year amounted to us $ 4.1 billion. While social games are not electronic arts\'s main source of income, but it highlights the importance of the company in competition with Zynga.
For the business impact on the net income of the company, according to CEO John Riccitiello, social network profitability is in good direction. from:sohu
Social gaming company Playfish has announced social networking game owned by EA is about to stop running the Restaurant City. It is understood that the Restaurant City launched about three years \' time, Playfish and the Country of the City and the other two works in the Pet Society Facebook swept over a long period of time.
However, unfortunately since December 1 last year, the Country of the City shut down, now the Restaurant City is also stopped. Official announcement of the Restaurant City on June 29, outage, points related to the transfer, including, and published in the official forum from:ali213
John Schappert EA moved by Zynga because he \"saw the development of gaming industry future\". Schappert is EA\'s COO before and before that, he served as Vice President of Microsoft\'s IEB Division together, mainly responsible for Xbox Live.
He is also a developer of the wheat Rugby joint founder of EA Tiburon. He said: \"when I worked in EA, and the leisure, mobile and social gaming teams were very close, and here you can see the explosive growth. It has been developed from millions of players to billions of, almost all of them can become a player. \"He added:\" conversion is time thinking. In my entire career in the game industry, I love the game, but when I watch my hobbies, find themselves increasingly difficult to squeeze more than 40 hours to play games, and from time to time for those who become increasingly interested in playing a 10-15 minute of the game. ”
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Social gaming company Playfish has announced social networking game owned by EA is about to stop running the Restaurant City. It is understood that the Restaurant City launched about three years \' time, Playfish and the Country of the City and the other two works in the Pet Society Facebook swept over a long period of time.
However, unfortunately since December 1 last year, the Country of the City shut down, now the Restaurant City is also stopped. Official announcement of the Restaurant City on June 29, outage, points related to the transfer, including, and published in the official forum from:ali213
Social gaming continues to expand all this expansion is being felt in any corners of the industry.For instance, according to TheSixthAxis, there\'s a chance that the LBP developers are planning to make Sackboy more Facebook-y.
By Ben Dutka From PSX Extreme
Either that, or they\'re looking to create a full-fledged MMO.This evidence comes courtesy of a job listing at the franchise\'s official website; the position is for a Head Community Manager and in the Requirements section, they ask for someone with \"a sturdy knowledge and passion regarding games, ideally to involve social gaming and MMO\'s.\" Despite LBP\'s family-oriented approach to entertainment, it has never really qualified for the \"social gaming tag, \" so this is an interesting obtain.What might be in the works?
Media Molecule and the other studios involved in the creation of these game titles are definite innovators.Maybe they\'re once again trying something very new as well as progressive...only it involves the casual and the mainstream rather than the hardcore niche crowd.Guess we\'ll have to wait and see.
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2011 social gaming revenue will be more than 1 billion U.S. dollars;, social gamers will reach 6190 million, accounting for 27 percent of U.S. Internet users is expected by 2012 this proportion will reach 29%.than two years prior to the rapid development of the next year the pace of the social game has slowed down, but the social game developers, publishers, investors and market marketers still have a lot of opportunities for development, said eMarketer senior analyst Paul Verna .It is understood, Inside Social Games, Facebook in the last quarter of 2010, the top 15 social games month active subscriber base had continued to shrink, but because of the advent of the popular game \"CityVille\", this data in January 2011, slightly there is a slight rebound, but compared to last year still fell 9.6%.Still, the temptation of social games for marketing opened a lot of branding channel marketing to achieve this operation can refer to the following five recommendations:Brand virtual goods implanted into the existing popular social game;Display ads in the social game, or its advertising sponsorship;And brand-bound games, activities, games and brand integration;Develop their own games;Add a comprehensive promotion projectFacebook, Myspace, professional gaming portal on the mobile phone platform social games and the number of players, for the marketing staff to create a variety of opportunity to display their hands and feet, the only obstacle is just how to choose the appropriate channels.
The Redu encroaching upon the \"angry bird\"U.S. mobile gaming companies Omgpop today announced that the social drawing game you draw I guess \"(Draw, Something) downloads has exceeded 50 million.The company said users in the draw I guess, \"drawing more than 6 billion pictures. At present, the game has gone beyond the \"angry bird\" ranked first in the Apple App Store App Store.\"You draw I guess is a draw to guess the word game. Players to install the mobile client based on the software tips, sketches draw a picture to describe a word such as \"Cats\", \"car\", etc.; Subsequently, the photo will be sent to another player, the latter will be based on the picture to guess and spell the word. If the answer is correct, the two players will be the \"gold\" award.\"You draw I guess the success attracted the attention of the social gaming giant Zynga. The company late last month to spend $ 180 million acquisition of Omgpop, and accepted all the employees of the latterfrom: sina
Digital Chocolate\'s Gangs regarding Boomtown\'s exclusivity to Google\'s online community has now ended, and here burst into Facebook.You will find do so from the comfort of this Facebook profile.
By Brandy Shaul As a result of games.com
For much more month, Digital Chocolate\'s Gangs from Boomtown has only been designed for play over on Google+, but if you\'ve always wanted to get this story of payback and spaghetti westerns while actually which has a large audience of players to connect to, you can now implement it from the comfort of your Facebook profile, as the game\'s exclusivity to Google\'s online social networking has now ended.
Gangs of Boomtown retains the gameplay it\'s possible you have tried over on Google+, helping you to seek revenge against a gang of assassins that destroyed your close relatives.
But don\'t worry note the already made progress at the game\'s original home - you\'ll nevertheless be greeted with \"new attributes and missions\" there, pronounces Marc Metis, Digital Chocolate\'s Lead designer, via a company pr release.
Of tutorials, if you do want to play Gangs of Boomtown on Facebook you have to start from scratch, but as Google+ still was not able to really nothing the surface of what can be done to dethrone Facebook since the social gaming giant that it can be, you\'ll likely catch roughly your original save talk about and pass it by instantly flat thanks to the different additional players available for your requirements.Either way, get prepared grab your gun and head into the wild west upon more platforms in Gangs connected with Boomtown.
Click these to play Gangs connected with Boomtown on Facebook > >
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Mxace report/when it comes to business, it cannot be separated from the digital. Mobile social gaming business involves mainly is and the number of downloads, active users, revenues and profits. Some companies out of obligation and had to reveal critical digital information, such as Zynga. And some companies, especially the Glu Mobile, more than that, said almost every detail.
However, almost all of them are more cautious. Storm8 is probably the most asked not to be named, however, by contrast, Pocket Gems and TinyCo will reveal even more. In this area, typically digital information is the company\'s financial situation.
Headquarters in Singapore for CrowdStar, its financing $ 23 million in May 2011.
CrowdStar Suren Markosian, founder of the same will not be too much to talk about these details.
At least he would be happy to discuss the company\'s business trends, the company previously to Facebook as the main platform, and now turned to iOS platform launch free games, female game now launched in the Android platform. He explains: \"woman is more attractive community of players, as they do not like boys mean and demanding. We find this comparison amusing, because I believe that women are not a part of the mass market games. However they like our product, we are happy to be able to benefit from.
\"But while CrowdStar has a lot of money, but it does not immediately put a mobile platform. It has released 5 Facebook platform social gaming, three iOS games, including the Social Girl, the Top of the Girl and the It Girl, and the only one by one Android platform game of the Top Girl Markosian explained: \"we do not want to release too many games. Quality is the key. We think we are a creative company, therefore we will not focus on quantity at the expense of quality. We are trying to build an excellent brand image.
\"He thought, and Zynga on Facebook platform with the dominance of different mobile platforms there is no any one company occupies a dominant position. \"We still has five games in the Facebook platform operations, and it continues to be a large part of our business. But for mobile platforms, there is no \"Zynga\" (achieved success on Facebook Zynga) giant.
No one to play with the Apple platform as the company: Zynga Facebook user. \"but the problem is the issue of mobile channels, discovery mechanism of the application and there is a huge problem, this is the only situation that is deteriorating.
However, Crowdstar has plenty of money, looks like Markosian, is not a big problem. He said: \"iOS user gets with Facebook to get the cost of the user cost as expensive, but in terms of profit, iOS performs better. ”
