Lists are the email addresses of people you want to email. Lists should be segmented and grouped in a related manner, usually by the subject of the emails you are sending. It is best to have many lists rather than a single huge list, When you create an email campaign you can choose multiple lists to send to.
To create a list in MXace, you need to do the following steps.
Give your list a
Name. Your subscribers will see this, so make it something appropriate.
Good example: “Acme Company Newsletter”.
Bad example: “Cust_11_01_2007”.
From Email is the email address your emails are sent from. You should have a verified email address created as a Sending Identity.
Default From Name is the display name of your From Email. Examples could your name, company name, or Newsletter.
If your From Email is, [email protected], then your friendly name could be
Contact information is a CAN-SPAM requirement.
Tell recipients where you’re located. Your message must include your valid physical postal address. This can be your current street address, a post office box you’ve registered with the U.S. Postal Service, or a private mailbox you’ve registered with a commercial mail receiving agency established under Postal Service regulations.
These settings are optional. Enabling the
Double Opt-In email is highly recommended if you are building a new list or adding to it because a confirmation email will be sent to subscribers to your list they must click on before being added to your List. This will verify your users enter correct information and ensure a clean and valid list.